Mark	Details	Status	Class/Description
	AD AFCODIRECT Truist Financial Corporation 98143216 21 Aug 2023	Live/Registered on 05 Nov 2024 05 Nov 2030	Insurance premium financing services; providing online information reg... Class 036 Class 036 Insurance & Financial Services The mark consists of the stylized word "AFCODIRECT" with "AFCO" in bold beneath a design of a circle formed by the stylized letters "AD".			BB&T SECURITIES TRUIST FINANCIAL CORPORATION 85768739 01 Nov 2012	Live/Registered on 04 Oct 2024 16 Jan 2024	Securities clearing services and financial clearing services for broke... Class 036 Class 036 Insurance & Financial Services BB AND T SECURITIES			MOW NOW PAY LATER Truist Financial Corporation 98504937 17 Apr 2024	Live/Registered on 17 Sep 2024 17 Sep 2030	Lawn equipment financing services Class 036 Class 036 Insurance & Financial Services Lawn equipment financing services			TRUIST LONG GAME Truist Financial Corporation 98240379 25 Oct 2023	Live/Registered on 03 Sep 2024 03 Sep 2030	Computer game software; computer game software for use on mobile devic... Class 009 Class 009 Computer & Software Products & Electrical & Scientific Products Computer game software; computer game software for use on mobile devices, tablets, and mobile phones; downloadable interactive game programs Class 036 Class 036 Insurance & Financial Services The mark was first used in commerce in a different form other than that sought to be registered at least as early as 11/13/2016			SIMPLEPLUS Truist Financial Corporation 98173875 11 Sep 2023	Live/Registered on 27 Aug 2024 27 Aug 2030	Merchant banking services; Merchant services, namely, payment transact... Class 036 Class 036 Insurance & Financial Services The mark was first used in commerce in a different form other than that sought to be registered at least as early as 02/22/2011			TRUIST LIFE INSURANCE SERVICES Truist Financial Corporation 97804579 21 Feb 2023	Live/Registered on 25 Jun 2024 25 Jun 2030	Business succession planning; business risk management consultation; b... Class 035 Class 035 Advertising, Business & Retail Services Business succession planning; business risk management consultation; business valuation services; Business consulting and advisory services in the areas of enterprise value maximization, and enterprise value monetization via ownership liquidation and internal succession planning, and strategies employing key employee benefit and retention programs Class 036 Class 036 Insurance & Financial Services "LIFE INSURANCE SERVICES"			THE BUSINESS BREAK Truist Financial Corporation 97921215 04 May 2023	Live/Registered on 11 Jun 2024 11 Jun 2030	Providing non-downloadable electronic publications in the nature of ne... Class 041 Class 041 Education and Entertainment Services "BUSINESS"			TRUIST VENTURES Truist Financial Corporation 97767654 25 Jan 2023	Live/Registered on 11 Jun 2024 11 Jun 2030	Venture capital financing services and advisory services therefor,Prov... Class 036 Class 036 Insurance & Financial Services Venture capital financing services and advisory services therefor Class 041 Class 041 Education and Entertainment Services "VENTURES"			SHEFFIELD FINANCIAL TRUIST FINANCIAL CORPORATION 78111881 01 Mar 2002	Live/Registered on 08 Jun 2024 01 Apr 2014	Financial services, namely, power equipment financing for retail purch... Class 036 Class 036 Insurance & Financial Services Financial services, namely, power equipment financing for retail purchases			AMC ADVISE Truist Financial Corporation 87456992 19 May 2017	Live/Registered on 29 May 2024 04 Jan 2028	Personal financial services, namely, a fee-based investment account, f... Class 036 Class 036 Insurance & Financial Services "ADVISE"

Mark

Details

Status

Class/Description

AD AFCODIRECT

Truist Financial Corporation

98143216

21 Aug 2023

Live/Registered

on 05 Nov 2024

05 Nov 2030

Insurance premium financing services; providing online information reg...

Class 036

BB&T SECURITIES

TRUIST FINANCIAL CORPORATION

85768739

01 Nov 2012

Live/Registered

on 04 Oct 2024

16 Jan 2024

Securities clearing services and financial clearing services for broke...

Class 036

MOW NOW PAY LATER

Truist Financial Corporation

98504937

17 Apr 2024

Live/Registered

on 17 Sep 2024

17 Sep 2030

Lawn equipment financing services

Class 036

TRUIST LONG GAME

Truist Financial Corporation

98240379

25 Oct 2023

Live/Registered

on 03 Sep 2024

03 Sep 2030

Computer game software; computer game software for use on mobile devic...

Class 009

Class 036

SIMPLEPLUS

Truist Financial Corporation

98173875

11 Sep 2023

Live/Registered

on 27 Aug 2024

27 Aug 2030

Merchant banking services; Merchant services, namely, payment transact...

Class 036

TRUIST LIFE INSURANCE SERVICES

Truist Financial Corporation

97804579

21 Feb 2023

Live/Registered

on 25 Jun 2024

25 Jun 2030

Business succession planning; business risk management consultation; b...

Class 035

Class 036

THE BUSINESS BREAK

Truist Financial Corporation

97921215

04 May 2023

Live/Registered

on 11 Jun 2024

11 Jun 2030

Providing non-downloadable electronic publications in the nature of ne...

Class 041

TRUIST VENTURES

Truist Financial Corporation

97767654

25 Jan 2023

Live/Registered

on 11 Jun 2024

11 Jun 2030

Venture capital financing services and advisory services therefor,Prov...

Class 036

Class 041

SHEFFIELD FINANCIAL

TRUIST FINANCIAL CORPORATION

78111881

01 Mar 2002

Live/Registered

on 08 Jun 2024

01 Apr 2014

Financial services, namely, power equipment financing for retail purch...

Class 036

AMC ADVISE

Truist Financial Corporation

87456992

19 May 2017

Live/Registered

on 29 May 2024

04 Jan 2028

Personal financial services, namely, a fee-based investment account, f...

Class 036

Live/Registered

on 05 Nov 2024

AD AFCODIRECT

Truist Financial Corporation

98143216 · 21 Aug 2023

05 Nov 2030

036

The mark consists of the stylized word "AFCODIRECT" with "AFCO" in bol...

Live/Registered

on 04 Oct 2024

BB&T SECURITIES

TRUIST FINANCIAL CORPORATION

85768739 · 01 Nov 2012

16 Jan 2024

036

BB AND T SECURITIES,Securities clearing services and financial clearin...

Live/Registered

on 17 Sep 2024

MOW NOW PAY LATER

Truist Financial Corporation

98504937 · 17 Apr 2024

17 Sep 2030

036

Lawn equipment financing services

Live/Registered

on 03 Sep 2024

TRUIST LONG GAME

Truist Financial Corporation

98240379 · 25 Oct 2023

03 Sep 2030

009

036

Computer game software; computer game software for use on mobile devic...

Live/Registered

on 27 Aug 2024

SIMPLEPLUS

Truist Financial Corporation

98173875 · 11 Sep 2023

27 Aug 2030

036

The mark was first used in commerce in a different form other than tha...

Live/Registered

on 25 Jun 2024

TRUIST LIFE INSURANCE SERVICES

Truist Financial Corporation

97804579 · 21 Feb 2023

25 Jun 2030

035

036

"LIFE INSURANCE SERVICES",Business succession planning; business risk ...

Live/Registered

on 11 Jun 2024

THE BUSINESS BREAK

Truist Financial Corporation

97921215 · 04 May 2023

11 Jun 2030

041

"BUSINESS",Providing non-downloadable electronic publications in the n...

Live/Registered

on 11 Jun 2024

TRUIST VENTURES

Truist Financial Corporation

97767654 · 25 Jan 2023

11 Jun 2030

036

041

"VENTURES",Venture capital financing services and advisory services th...

Live/Registered

on 08 Jun 2024

SHEFFIELD FINANCIAL

TRUIST FINANCIAL CORPORATION

78111881 · 01 Mar 2002

01 Apr 2014

036

Financial services, namely, power equipment financing for retail purch...

Live/Registered

on 29 May 2024

AMC ADVISE

Truist Financial Corporation

87456992 · 19 May 2017

04 Jan 2028

036

"ADVISE",Personal financial services, namely, a fee-based investment a...

Status

All

Registered

Pending

Abandoned

Other