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YOUR GUIDE TO THE WILD
YOUR GUIDE TO THE WILD
SEARCHED

on 13 Nov 2024

Last Applicant/ Owned by

Hootsuite Inc.

111 East 5th AvenueVancouver

BRITISH COLUMBIA

CA

V5T4L1

Serial Number

2202552 filed on 05th Aug 2022

Correspondent Address

SUITE 6200, P.O. BOX 501 FIRST CANADIAN PLACETORONTO

ONTARIO

CA

M5X1B8

YOUR GUIDE TO THE WILD

Trademark usage description

computer software for managing social media, publishing on social media, advertising via social media, measuring and analyzing social media user engag Read More

Classification Information


Class [009]
Computer software for managing social media, publishing on social media, advertising via social media, measuring and analyzing social media user engagement, creating and managing digital marketing campaigns and social media user account analysis and information, advisory and consultancy services relating to such goods; computer software platforms for managing social media, publishing on social media, advertising via social media, measuring and analyzing social media user engagement, creating and managing digital marketing campaigns and social media user account analysis and information, advisory and consultancy services relating to such goods; computer software platforms for providing information relating to customer relations management, marketing, sales, human resources, information technology, professional training and education, all in the fields of the internet, social network management and publication, digital marketing, sales and public relations and information, advisory and consultancy services relating to such goods; computer network servers, adapters, and switches; computer software for the collection, analysis, storage, management and manipulation of statistical data relating to social media management, publishing on social media, advertising via social media, social media user engagement, creating and managing digital marketing campaigns and social media user account analysis and information, advisory and consultancy services relating to such goods; software and software applications to enable transmission, access, uploading, posting, showing, displaying, tagging, blogging, sharing and providing of data and information, namely, text messages, photographs, images, voice messages, multimedia messages (MMS), podcasts, music, video clips, online blog journals, web links over the internet, global computer networks, and cellular networks and mobile networks and information, advisory and consultancy services relating to such goods; computer software used to enhance the capabilities and features of other software and non-downloadable online software and information, advisory and consultancy services relating to such goods; downloadable software in the nature of a mobile application for social media management, publishing on social media and advertising via social media, measuring and analyzing social media user engagement, creating and managing digital marketing campaigns and social media user account analysis and information, advisory and consultancy services relating to such goods; electronic publications in the nature of articles, booklets, internet blogs, white papers, and guides in the fields of the internet, social network management and publication, digital marketing, sales, public relations, human resources and customer relations management and information, advisory and consultancy services relating to such goods


Classification kind code

11

Class [035]
Business management and information, advisory and consultancy services relating to such services; customer service management and information, advisory and consultancy services relating to such services; customer relationship management and information, advisory and consultancy services relating to such services; advertising services for others provided via the Internet and information, advisory and consultancy services relating to such services; dissemination of advertising for others via the internet and information, advisory and consultancy services relating to such services; advertising and marketing services for others via social media platforms and information, advisory and consultancy services relating to such services; online advertising and marketing services for others and information, advisory and consultancy services relating to such services; developing promotional campaigns for businesses for others and information, advisory and consultancy services relating to such services; online business networking services, namely an online service for connecting social network users with businesses and information, advisory and consultancy services relating to such services; business management services, namely providing information, data asset and identity management services and information, advisory and consultancy services relating to such services; compilation and management of computerized databases and business management consulting services related thereto and information, advisory and consultancy services relating to such services; business management services, namely, providing customer relationship management services and sales support management services and information, advisory and consultancy services relating to such services; business management consulting services relating to customer relationship management, sales support management, and marketing automation and information, advisory and consultancy services relating to such services; business advice and analysis of markets and information, advisory and consultancy services relating to such services; consumer research and information, advisory and consultancy services relating to such services; marketing services, namely, conducting consumer tracking behavior research and consumer trend analysis and information, advisory and consultancy services relating to such services; providing business marketing information and information, advisory and consultancy services relating to such services; business, marketing and public relations consulting, and statistical evaluation of marketing data and information, advisory and consultancy services relating to such services; business management analysis, business research, and business information services and information, advisory and consultancy services relating to such services; analysis of advertising response and information, advisory and consultancy services relating to such services; business marketing consulting services and information, advisory and consultancy services relating to such services; business consultation and management regarding marketing activities and launching of new products and information, advisory and consultancy services relating to such services; business monitoring and consulting services, namely, tracking users and advertising of others to provide strategy, insight, marketing guidance and for analyzing, understanding and predicting consumer behavior and market trends and information, advisory and consultancy services relating to such services; market research services that monitor, aggregate and analyze messages posted by consumers on the internet and information, advisory and consultancy services relating to such services; monitoring social media for business purposes, namely, social media monitoring online for marketing and brand reputation and information, advisory and consultancy services relating to such services; providing an on-line commercial information directory on the internet relating to virtual communities, classifieds, and social networking and information, advisory and consultancy services relating to such services; development of marketing strategies and concepts and information, advisory and consultancy services relating to such services; provision of business advice in the field of marketing using marketing software tools to increase a user's knowledge of customer needs and its competitors' products and services, pricing, advertising strategy and sales strategy and information, advisory and consultancy services relating to such services; business information in the fields of advertising, marketing, and business management consulting and advisory services provided via a website and information, advisory and consultancy services relating to such services; business information in the field of market research services that monitor, aggregate and analyze messages posted by consumers on the internet provided via a website and information, advisory and consultancy services relating to such services


Classification kind code

11

Class [038]
Providing access to telecommunication networks for the purpose of enabling individuals to send and receive messages via email, instant message or a website on the internet in the field of general interest and information, advisory and consultancy services relating to such services; chatroom services for social networking and information, advisory and consultancy services relating to such service; providing on-line chat rooms and electronic bulletin boards for transmission of messages among users in the field of general interest and information, advisory and consultancy services relating to such services; electronic transmission of messages and data via the Internet, namely, electronic transmission of text messages, photographs, images, voice messages, multimedia messages (MMS), podcasts, music, video clips and instant messages and information, advisory and consultancy services relating to such services


Classification kind code

11

Class [041]
Providing on-line non-downloadable, electronic publications in the nature of articles, booklets, internet blogs, white papers, and guides in the fields of the internet, social network management and publication, digital marketing, sales, public relations, human resources and customer relations management and information, advisory and consultancy services relating to such services; education services, namely, providing classes, seminars, workshops in the fields of the internet, social network management and publication, digital marketing, sales, public relations, human resources and customer relations management and information, advisory and consultancy services relating to such services; providing of business training in the fields of the internet, social network management and publication, digital marketing, sales, public relations, human resources and customer relations management and information, advisory and consultancy services relating to such services; entertainment services in the nature of organizing social entertainment events, online and in-person, for the purpose of customer appreciation and information, advisory and consultancy services relating to such services


Classification kind code

11

Class [042]
Software as a service (SAAS) services featuring software for connecting social network users over the internet, global computer networks, and cellular networks and mobile networks and information, advisory and consultancy services relating to such services; software as a service (SAAS) services featuring software for facilitating online advertising and promotion for others, connecting social network users with businesses and for tracking users and advertising of others to provide strategy, insight, marketing, and predicting consumer behavior and information, advisory and consultancy services relating to such services; computer simulation based on computer programs for others in the field of social media crises and information, advisory and consultancy services relating to such services; design and development of computer software for cloud storage of data and information, advisory and consultancy services relating to such services; design and development of marketing software for enabling third parties to manage multiple accounts on services operated by social networking services, track link statistics and monitor branding/keyword mentions made on social networking websites and information, advisory and consultancy services relating to such services; application service provider services featuring application programming interface (API) software for shortening uniform resource locators/website links and information, advisory and consultancy services relating to such services; application service provider services featuring software for use in analyzing social media usage data and monitoring social media platforms and content generated by users to derive and provide real-time business intelligence regarding market trends, consumer demographics and consumer behavior and information, advisory and consultancy services relating to such services; application service provider services featuring software to enable uploading, posting, displaying, tagging, blogging, sharing and providing of data and information, namely text messages, photographs, images, voice messages, multimedia messages (MMS), podcasts, music and video clips over the internet, global computer networks, and cellular networks and mobile networks and information, advisory and consultancy services relating to such services; online hosted computer services, namely, designing, developing, customizing, and maintaining computer software applications for others and consulting services related thereto and information, advisory and consultancy services relating to such services; computer services, namely, hosting online web facilities for others for organizing and conducting online meetings, gatherings, and interactive discussions and information, advisory and consultancy services relating to such services; designing customized web pages for others featuring user-defined information and user-defined personal profiles, developing customized web pages featuring user-defined information and user-defined personal profiles and information, advisory and consultancy services relating to such services; providing use of software applications through a website, namely, providing temporary use of online non-downloadable software to store, manage, track, analyze, and report data in the field of marketing, promotion, sales, customer information, customer relationship management, sales support and employee efficiency and providing temporary use of online non-downloadable software to facilitate communicating among peer professionals in the advertising, marketing and business services fields, and for customizing computer application user interfaces and information, advisory and consultancy services relating to such services; hosting of a website relating to marketing software tools for users to use in order to increase their knowledge of customer needs and its competitors' products and services, pricing, advertising strategy and sales strategy and information, advisory and consultancy services relating to such services; technical support services, namely, troubleshooting of computer software problems and information, advisory and consultancy services relating to such services


Classification kind code

11

Class [045]
Online social networking services provided through a community website which allows users to exchange ideas in topics of social, educational, political, cultural, and general interest and to engage in social networking and information, advisory and consultancy services relating to such services; providing a social networking website on the internet for entertainment purposes and information, advisory and consultancy services relating to such services; on-line social networking services and information, advisory and consultancy services relating to such services


Classification kind code

11

Mark Details


Serial Number

2202552

Mark Type

Trademark

Legal History


Action TakenStatus
Submitted for opposition 22
on 13th Nov 2024
Search Recorded
Submitted for opposition 20
on 13th Nov 2024
Examiner's First Report
Submitted for opposition 88
on 06th Aug 2024
Security Interest Placed
Submitted for opposition 287
on 11th Aug 2022
Pre-Assessment Letter Sent
Submitted for opposition 30
on 05th Aug 2022
Filed
Submitted for opposition 1
on 05th Aug 2022
Created
Submitted for opposition 31
on 05th Aug 2022
Formalized