Recorded, electronic computer software featuring information about online media relating to advertising; downloadable electronic publications in the nature of downloadable electronic guides, downloadable electronic bulletins and downloadable electronic news reports all in the field of creativity in the advertising, marketing, and branded communications industries; downloadable multi-media recordings in the nature of audio recordings and publications in the nature of downloadable podcasts and downloadable electronic guides all featuring information in the field of creativity in the advertising, marketing, and branded communications industries; downloadable computer software for analyzing data and information in the field of creativity in the advertising, marketing, and branded communications industries; data recorded in electronic, optical or magnetic form, namely, prerecorded magnetic data carriers featuring information related to creativity in the advertising, marketing, and branded communications industries; downloadable computer software for accessing, browsing and searching online databases; downloadable mobile telephone software to enable access of online databases; downloadable mobile application software for phones and tablets for enabling access to online databases in the field of creativity in the advertising, marketing, and branded communications industries; downloadable computer software to enable users access to online databases

Class [035]
Advertising, Business & Retail Services

Advertising services; marketing and promotional services; advertising services featuring case studies; advertising campaign reporting services; market assessing and analysing of data and information into computer databases in relation to advertising campaigns, advertising case studies; arranging subscription service to telecommunication services for others featuring an online platform; providing business and commercial information services; provision of commercial information, business data and statistical information all relating to advertising; advertising research services; compiling and analysing business data information for advertising purposes; dissemination of advertising matter; compilation, analysis and dissemination of advertising data information and statistics for business and commercial purposes; business advisory and consultancy services in the field of advertising; arranging, conducting and production of exhibitions, shows, conferences, fairs, presentations, events and competitions for commercial, promotional and advertising purposes; information, consultancy and advisory services relating to all the aforesaid

Class [041]
Education and Entertainment Services

Providing online non-downloadable electronic publications in the nature of guides, bulletins, articles and news reports all in the field of creativity in the advertising, marketing, and branded communications industries; electronic library services for the supply of electronic information and archived information in the form of text, audio and video information via an on-online computer network; education and training services, namely, conducting seminars, distance learning instruction and trainings all in the field of advertising; providing educational assessments in relation to advertising campaigns and advertising case studies for educational purposes; electronic publishing, namely, online electronic publishing of reports, articles, guides and newsletters; publication of material in the nature of guides, articles, newsletters, which can be accessed from databases and from the Internet; provision of educational information in the field of education featuring topics about advertising; providing recognition and incentives by the way of awards and contests to demonstrate excellence in the field of creativity in the advertising, marketing, and branded communications industries; information, consultancy and advisory services relating to all the aforesaid

Class [042]
Computer & Software Services & Scientific Services

Software as a service [SaaS] services featuring software for analyzing and reviewing advertising creations and analyzing and reviewing data and information in the field of creativity in the advertising, marketing, and branded communications industries; software as a service [SaaS] services featuring computer software platforms for assessing advertising material and information; programming of computer software for others for internet platforms; platform as a service [PaaS] featuring computer software platforms for analyzing and reviewing advertising creations and analyzing and reviewing data and information in the field of creativity in the advertising, marketing, and branded communications industries; hosting of communication platforms namely, providing a web hosting platform for communications of electronic exchanges of data on the internet

Mark Details

Serial Number

No 79305860

Mark Type

No Service Mark

Attorney Docket Number

44D Filed

44D Current

44E filed

44E Current

66A Filed

66A Current

Current Basis

No Basis

Legal History

Status Date	Action Taken
15^th Feb 2022	REGISTERED-PRINCIPAL REGISTER
06^th Dec 2021	NOTIFICATION PROCESSED BY IB
30^th Nov 2021	OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
30^th Nov 2021	PUBLISHED FOR OPPOSITION
17^th Nov 2021	NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB
17^th Nov 2021	NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB
10^th Nov 2021	NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
27^th Oct 2021	APPROVED FOR PUB - PRINCIPAL REGISTER
27^th Oct 2021	EXAMINER'S AMENDMENT ENTERED
27^th Oct 2021	NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

THE CREATIVE EFFECTIVENESS LADDER

Classification Information

Class [009]Computer & Software Products & Electrical & Scientific Products

Class [035]Advertising, Business & Retail Services

Class [041]Education and Entertainment Services

Class [042]Computer & Software Services & Scientific Services