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PARDOT
REGISTERED

on 04 Mar 2022

Last Applicant/ Owned by

SALESFORCE INC.

Salesforce Tower415 Mission St., 3rd FloorSan Francisco, CA 94105

US

Serial Number

1865522 filed on 31st Oct 2017

Registration Number

TMA1122087 registered on 04th Mar 2022

Registration expiry Date

04th Mar 2032

Correspondent Address

SUITE 16001 FIRST CANADIAN PLACE100 KING STREET WESTTORONTO

ONTARIO

CA

M5X1G5

PARDOT

Trademark usage description

downloadable computer programs and computer software recorded on data media for retrieving, analyzing, and managing multimedia digital content from co Read More

Classification Information


Class [009]
Downloadable computer programs and computer software recorded on data media for retrieving, analyzing, and managing multimedia digital content from computer networks, namely, the Internet and on mobile terminals in the field of marketing automation, lead generation, e-mail targeting, sales pipeline acceleration, marketing Return on Investment (ROI) calculation, marketing, promotion, sales, customer information, customer relationship management, sales support, employee efficiency, cloud computing, data management, data analytics, and business intelligence analytics; downloadable computer software and computer software recorded on data media for the scanning, displaying, processing and output of multimedia digital content on computer networks, namely, the Internet, and on mobile terminals in the field of marketing automation, lead generation, e-mail targeting, sales pipeline acceleration, marketing Return on Investment (ROI) calculation, marketing, promotion, sales, customer information, customer relationship management, sales support, employee efficiency, cloud computing, data management, data analytics, and business intelligence analytics; computer operating programs; user interfaces for computers and mobile devices, namely, mobile phones, mobile computers and tablet computers; downloadable electronic publications in the nature of articles, white papers, brochures, fliers, fact sheets, slip sheets, data sheets, application notes, training manuals, leaflets, and journals in the fields of business software, business management and business management and administration consultancy; downloadable software for generating embeddable code for websites, for the purpose of creating, customizing, deploying, scheduling, tracking, analyzing and managing online content on users' websites, on social media websites and other online forums; downloadable software for creating and deploying customized interactive content on social profiles; computer software development tools; website development software; computer software for computer system and application development, deployment and management; computer software to facilitate the development of and communication of marketing strategies and concepts for others online and through other shared networks and for customizing computer application user interfaces; downloadable software for generating embeddable code for websites; downloadable software for creating and deploying customized interactive content on social media profiles


Classification kind code

11

Class [035]
Advertising services for others, namely, television advertising, online advertising on computer networks, radio advertising, advertising by mail order, bill-posting, print and Internet advertising; advertising via mobile radio networks; television advertising for others directed to mobile phones; advertising for others conducted via streaming video on mobile phone applications; advertising on the Internet for others; advertising agency services; business consultancy services for others in connection with corporate profiles and customer engagement on the Internet and other media; public relations; rental of advertising space on the Internet; multimedia advertising agency services; auctioneering on the Internet; advisory services relating to advertising and marketing; business organization and management consultancy, namely, development of business concepts; business management advisory and consultancy services; trading of information and contracts over the Internet for others for business purposes namely providing an online marketplace for the purchase and download of third party software applications; compilation and systemization of data and information into computer databases; compilation of statistics; business management services relating to information and data compiling and analyzing; web indexing for commercial or advertising purposes; ; compilation of data, namely, image, audio and/ or video data in computer databases for business purposes; monitoring of social websites, internet postings, web content, and online content of others for customerspecified topics and to capture relevant content on those topics, and providing documentation and analysis of that online content to others for business purposes; brand engagement and online communications investigations, namely, brand evaluation services in the nature of managing, analyzing, reviewing and reporting about brand content on social media websites and social networks, and about the performance of online brand engagement


Classification kind code

11

Class [041]
Event planning namely arranging and conducting of exhibitions and trade fairs for business, commercial, and advertising purposes


Classification kind code

11

Class [042]
Providing temporary use of on-line non-downloadable software to store, manage, track, analyze, and report data, and for use in database management, for use as spreadsheet, for word processing, and for data storage in the field of marketing automation, lead generation, e-mail targeting, sales pipeline acceleration, marketing Return on Investment (ROI) calculation, marketing, promotion, sales, customer information, customer relationship management, sales support, employee efficiency, cloud computing, data management, data analytics, and business intelligence analytics; providing temporary use of online non-downloadable computer software application development tools namely software to assist developers in creating program code for use in multiple applications and online non-downloadable programming language software for use in developing, analyzing, coding, checking, and controlling other computer software; providing temporary use of online non-downloadable computer software that implements a procedural and object-oriented programming language; online hosted computer services, namely, designing, developing, customizing, and maintaining computer software applications for others, and consulting services related thereto; software as a service (SaaS) services, namely, hosting software for use by others to store, manage, track, analyze, and report data, and for use in database management, for use as spreadsheet, for word processing, and for data storage in the field of marketing automation, lead generation, e-mail targeting, sales pipeline acceleration, marketing Return on Investment (ROI) calculation, marketing, promotion, sales, customer information, customer relationship management, sales support, employee efficiency, cloud computing, data management, data analytics, and business intelligence analytics; technical research in the field of designing and developing computers and computer software systems for use in connection with marketing automation, lead generation, e-mail targeting, sales pipeline acceleration, marketing Return on Investment (ROI) calculation, marketing, promotion, sales, customer information, customer relationship management, sales support, employee efficiency, cloud computing, data management, data analytics, and business intelligence analytics; web site design consultancy; digitization of documents; duplication of computer programs; installation of computer software; packaging design services; conducting feasibility studies in the field of marketing automation, lead generation, e-mail targeting, sales pipeline acceleration, marketing Return on Investment (ROI) calculation, marketing, promotion, sales, customer information, customer relationship management, sales support, employee efficiency, cloud computing, data management, data analytics, and business intelligence analytics; quality control, namely, computer monitoring service which tracks application software performance, performs periodic maintenance and provides reports and alerts concerning such performance; recovery of computer data; rental of web servers; research and development of new products for others; server hosting; design and development of computer hardware and software; computer software consultancy; computer system design and analysis; maintenance of computer software; monitoring of computer systems by remote access to ensure proper functioning; rental of computer software; providing temporary use of online non-downloadable software for generating embeddable code for websites; providing temporary use of online non-downloadable software for creating and deploying customized interactive content on social media profiles


Classification kind code

11

Class [045]
Licensing of computer systems and software; online social networking services for others


Classification kind code

11

Mark Details


Serial Number

1865522

Mark Type

Trademark

Legal History


Show more

Action TakenStatus
Submitted for opposition 12
on 16th Apr 2021
Extension of Time
Submitted for opposition 12
on 22nd Sep 2020
Extension of Time
Submitted for opposition 15
on 11th Mar 2020
Correspondence Created
Submitted for opposition 135
on 07th Aug 2019
Amendment to Application
Submitted for opposition 15
on 23rd Jul 2019
Correspondence Created
Submitted for opposition 22
on 18th Dec 2018
Search Recorded
Submitted for opposition 20
on 18th Dec 2018
Examiner's First Report
Submitted for opposition 1
on 01st Nov 2017
Created
Submitted for opposition 31
on 01st Nov 2017
Formalized
Submitted for opposition 30
on 31st Oct 2017
Filed