The mark consists of the stylized words "CREATING THE ULTIMATE ICE CREAM EXPERIENCE" in a downward curve, underneath which is an image of six vertical rolled up sheets of ice cream in a cup with a circular wafer behind them. In the background of the image of the ice cream rolls in the cup, and beneath the wording "CREATING THE ULTIMATE ICE CREAM EXPERIENCE", is a shaded circle. In the foreground and across the bottom of the cup are the stylized words "ROLLS IN BOWLS" on top of the stylized words "ICE CREAM". The words "ROLLS IN BOWLS" are in stylized text, with the letter "O" in both words appearing as a swirl. The wording "ROLLS IN BOWLS" is outlined and appears in front of a shaded background.
The mark consists of the stylized words "CREATING THE ULTIMATE ICE CREAM EXPERIENCE" in a downward curve, underneath which is an image of six vertical rolled up sheets of ice cream in a cup with a circular wafer behind them. In the background of the image of the ice cream rolls in the cup, and beneath the wording "CREATING THE ULTIMATE ICE CREAM EXPERIENCE", is a shaded circle. In the foreground and across the bottom of the cup are the stylized words "ROLLS IN BOWLS" on top of the stylized words "ICE CREAM". The words "ROLLS IN BOWLS" are in stylized text, with the letter "O" in both words appearing as a swirl. The wording "ROLLS IN BOWLS" is outlined and appears in front of a shaded background.
The mark consists of the stylized words "CREATING THE ULTIMATE ICE CRE...