It's not big, but it IS clever

Class [3]
Cosmetics and Cleaning Products

The phrase, spoken, heard or written: It's not big, but it IS clever. All variants of this phrase and implications upon the wording, also to include the visual or aural implications if specific words or text from the phrase are omitted to give the same but limited, phrased expression. Currently applied to an existing suncare/cosmetic/toiletry brand (Solarsport) but not confined specifically to this brand. To be used in commercial trading or retailing documentation, literature, advertisements (static or moving) within the suncare, toiletry, cosmetic, healthcare industries, mainly to imply that the smallness in size or neatness or technicality of a chosen object belies its usefulness or ingenuity.