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BLU.
Live/Registered
REGISTERED

on 12 Dec 2023

Last Applicant/ Owned by

75 Varick Street

New York

NY

10013

Serial Number

97163894 filed on 09th Dec 2021

Registration Number

7243752 registered on 12th Dec 2023

in the Principal Register

Correspondent Address

Ben Natter

Ben Natter Haug Partners, LLP

New York, NY 10151

UNITED STATES

Filing Basis

1. use application currently

Disclaimer

NO DATA

BLU.

Platform as a service (PAAS) featuring computer software platforms for optimizing data relating to platforms for use in connection with branding, marketing and advertising services; Platform as a service (PAAS) featuring computer software platforms for accessing and distributing immersive video content relating to advertising and marketing; software as a service for optimizing data relating to pla Read More

Classification Information


Class [042]
Computer & Software Services & Scientific Services


Platform as a service (PAAS) featuring computer software platforms for optimizing data relating to platforms for use in connection with branding, marketing and advertising services; Platform as a service (PAAS) featuring computer software platforms for accessing and distributing immersive video content relating to advertising and marketing; software as a service for optimizing data relating to platforms for use in marketing and branding; data automation and collection service using proprietary software to evaluate, analyze and collect service data; software as a service (SaaS) services featuring software for recording and analyzing consumer data for brand optimization and strategic performance; research in the field of advertising and consumer behavior


First Use Date in General

31st Dec 2019

First Use Date in Commerce

31st Dec 2019

Class [035]
Advertising, Business & Retail Services


Branding services, namely, consulting, development, management and marketing of brands for businesses and individuals; Advertising and marketing; Marketing and branding services, namely, providing customized communication programs to obtain consumer insights and develop branding strategies; Market research and business analyses, namely, collection and analysis of quality metric data for consumers for business purposes; Analyzing and compiling business data; Creative marketing plan development services, namely, advice on the analysis of consumer buying habits and needs provided with the help of sensory, quality and quantity-related data; Consultation services, namely, creative and strategic consultation regarding development and production of marketing campaigns for others; Business consulting services, namely, providing assistance in development of business strategies and creative ideation; Marketing services in the field of web site traffic optimization; Exchange services, namely, bartering of goods for others


First Use Date in General

31st Dec 2019

First Use Date in Commerce

31st Dec 2019

Mark Details


Serial Number

No 97163894

Mark Type

No Service Mark

Attorney Docket Number

No A126-36

44D Filed

Yes

44D Current

No

44E filed

No

44E Current

No

66A Filed

No

66A Current

No

Current Basis

No

No Basis

No

Legal History


Show more

Status DateAction Taken
12th Dec 2023NOTICE OF REGISTRATION CONFIRMATION EMAILED
12th Dec 2023REGISTERED-PRINCIPAL REGISTER
09th Nov 2023NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
08th Nov 2023ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
24th Oct 2023STATEMENT OF USE PROCESSING COMPLETE
24th Oct 2023CASE ASSIGNED TO INTENT TO USE PARALEGAL
11th Oct 2023TEAS STATEMENT OF USE RECEIVED
11th Oct 2023USE AMENDMENT FILED
30th Mar 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
28th Mar 2023SOU EXTENSION 1 GRANTED