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ADTHENA

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ADTHENA
REGISTERED

on 14 Jan 2020

Last Applicant/ Owned by

ADTHENA LTD

130 Fenchurch StreetLondon EC3M 5DJ

GB

Serial Number

1829849 filed on 28th Mar 2017

Registration Number

TMA1069445 registered on 14th Jan 2020

Registration expiry Date

14th Jan 2030

Correspondent Address

130 Queens Quay EastEast Tower, Suite 809Toronto,

ONTARIO

CA

M5A0P6

ADTHENA

Trademark usage description

computer software for the planning, purchasing, placement, analysis and optimization of online, interactive, broadband, mobile, desktop and tablet adv Read More

Classification Information

Class [009]
Computer software for the planning, purchasing, placement, analysis and optimization of online, interactive, broadband, mobile, desktop and tablet advertising inventory, advertising wording and images in the field of business marketing; computer software that collects information on search engine marketing and analyzes it to inform others on their advertising strategies; computer software that advertises on the Internet for others, analysing the delivery of online advertising, analysis of website traffic and targeting based on user behaviour on behalf of others on a global computer network; computer software for obtaining and analyzing search data, namely bidding cycles, promotions, advertisement expenses and campaign performance of online advertisers, and managing search advertisements for others on a global computer network; computer software for conducting marketing surveys for others; downloadable electronic publications provided online using computer databases and the Internet, in the field of business marketing; online marketing performance information about search market activity, namely, the analysis of the website traffic and time spent on a website; text, audio, graphic images and videos provided from computer databases and the Internet, in the field of market analysis and research.

Classification kind code

11

Class [035]
Search engine marketing services for others; development of marketing strategies and concepts for others, namely, developing search engine advertising strategies and collecting search engine advertising data to track consumer purchasing behaviour for analysis and reporting of marketing concepts; search engine optimization services; business management advisory services; business planning and business strategy services; business consulting, information, research and analytics services in connection with the planning, purchasing, placement and optimization of online, interactive, broadband, mobile, desktop and tablet advertising inventory and content in the field of business marketing; market support services, namely market research and market analysis; statistical analysis and compilation of statistical data in the field of business marketing; compiling of information into databases; management of databases; analysis of advertising success rates of businesses; analysis of delivery on online advertising; advertising and marketing services for others provided by means of social media, inquiry marketing, internet marketing, mobile marketing, blogging and other online communication channels over the internet to share information; information, research, advisory and consultancy services in relation to all of the aforementioned services, namely search engine marketing services for others, development of marketing strategies and concepts for others, namely, developing search engine advertising strategies and collecting search engine advertising data to track consumer purchasing behaviour for analysis and reporting of marketing concepts, search engine optimization services, business management advisory services, business planning and business strategy services, business consulting, information, research and analytics services in connection with the planning, purchasing, placement and optimization of online, interactive, broadband, mobile, desktop and tablet advertising inventory and content in the field of business marketing, market support services, namely market research and market analysis, statistical analysis and compilation of statistical data in the field of business marketing, compiling of information into databases, management of databases, analysis of advertising success rates of businesses, analysis of delivery on online advertising, advertising and marketing services for others provided by means of social media, inquiry marketing, internet marketing, mobile marketing, blogging and other online communication channels over the internet to share information.

Classification kind code

11

Class [042]
Design and development of computer software; web site design; creating, hosting and maintaining web sites; internet and web site services, namely technical information, research and analysis services in connection with the planning, purchasing, placement, analysis and optimization of online, interactive, broadband, mobile, desktop and tablet advertising inventory and content in the field of business marketing; online technical consultancy and advisory services for computer and information technology in the field of business marketing and software products for the planning, purchasing, placement, analysis and optimization of online, interactive, broadband, mobile, desktop and tablet advertising inventory and content in the field of business marketing; consulting services relating to the use of digital platforms and media in the fields of business advertising and marketing for others; design and development of databases; computer programming; computer system design and analysis; design and development of computer information and communications software; providing technical information and advice about computers, computer software and computer networks; analysis of technical data in the field of business marketing; information, research, advisory and consultancy services in relation to all of the aforementioned services, namely design and development of computer software, web site design, creating, hosting and maintaining web sites, internet and web site services, namely technical information, research and analysis services in connection with the planning, purchasing, placement, analysis and optimization of online, interactive, broadband, mobile, desktop and tablet advertising inventory and content in the field of business marketing, internet and web site services and software products for the planning, purchasing, placement, analysis and optimization of online, interactive, broadband, mobile, desktop and tablet advertising inventory and content in the field of business marketing, design and development of databases, computer programming, computer system design and analysis, design and development of computer information and communications software, providing technical information and advice about computers, computer software and computer networks, analysis of technical data in the field of business marketing.

Classification kind code

11

Mark Details

Serial Number

1829849

Mark Type

Trademark

Legal History

Show more

Action TakenStatus
Submitted for opposition 27
on 23rd Sep 2019		Approval Notice Sent
Submitted for opposition 15
on 24th Apr 2019		Correspondence Created
Submitted for opposition 15
on 03rd Oct 2018		Correspondence Created
Submitted for opposition 87
on 09th May 2018		Rep for Service Changed
Submitted for opposition 48
on 09th May 2018		Agent Changed
Submitted for opposition 22
on 07th Feb 2018		Search Recorded
Submitted for opposition 20
on 07th Feb 2018		Examiner's First Report
Submitted for opposition 31
on 04th Apr 2017		Formalized
Submitted for opposition 1
on 29th Mar 2017		Created
Submitted for opposition 30
on 28th Mar 2017		Filed