NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
record initialized not assigned to examiner
on 27 Nov 2024
Last Applicant/ Owned by
1200 6th Avenue, Suite 900
Seattle
WA
98101
Serial Number
98875712 filed on 27th Nov 2024
Registration Number
N/A
Correspondent Address
Bradley J. Zentz
Filing Basis
1. filed as use application
2. use application currently
Disclaimer
NO DATA
STRUM PLATFORM
Providing temporary use of non-downloadable cloud-based software to analyze and visualize consumer data, organizational data and behavioral data to capture relevant content on customer-specified topics and providing documentation and analysis of captured content to others for business purposes; providing temporary use of non-downloadable cloud-based software featuring algorithms for business strat Read More
Classification Information
Class [042]
Computer & Software Services & Scientific Services
Providing temporary use of non-downloadable cloud-based software to analyze and visualize consumer data, organizational data and behavioral data to capture relevant content on customer-specified topics and providing documentation and analysis of captured content to others for business purposes; providing temporary use of non-downloadable cloud-based software featuring algorithms for business strategic analysis, for customer relationship management, and for marketing automation and providing documentation and analysis of captured content to others for business purposes; computer software consultancy; providing online non-downloadable software for return on investment and profitability analysis; providing online non-downloadable software for providing consumer data insights; providing online non-downloadable software for management and analysis of customer data for marketing purposes; providing online non-downloadable software for financial and marketing modeling; providing online non-downloadable software for developing marketing and financial analytics; providing online non-downloadable software for analyzing financial and marketing performance metrics; Software as a service (SAAS) services featuring software for use in gathering business intelligence and data analytics, monitoring business performance, tracking customer relationship data and providing analysis thereof, enabling customer onboarding, creating and maintaining marketing campaigns, and automating marketing processes; Software as a service (SAAS) services featuring software using artificial intelligence for machine learning, natural language, and data science; Software as a service (SAAS) services featuring software for providing a customer data platform based on behavioral analysis, predictive and prescriptive analytics and triggers, risk assessment, forecasting, API integrations, marketing automation, and data models; Software as a service (SaaS) services featuring software applications for the automation of financial services data analysis, consumer and commercial business insights, know your customer (KYC) insights, and visualized business intelligence (BI) dashboards, namely deposit, loan, insurance, customer acquisition and investment strategies; Software as a service (SaaS) services featuring software for customer behavior tracking, and payments and transactional data tracking; Software as a service (SaaS) services featuring software for tracking business intelligence (BI) trends via artificial intelligence (AI) large language models (LLMs), machine learning (ML) data science models, derived data model insights, sales and growth trends, sales attribution, conversion reporting and automated return on investment (ROI) analysis, automated data flows and Applicant Programming Interfaces (APIs) for predictive and prescriptive trigger models; Software as a service (SaaS) services featuring software for preparation of hyper-personalized content for intelligent and automated onboarding journeys, quantitative and qualitative surveys, and data; Software as a service (SaaS) services featuring software for generating predictive cross-selling journeys via omni-channel marketing communications, including but not limited to real time and automated email, SMS text, banner ads, social content, digital marketing, mobile and online banking, retargeting, website, OOH, direct mail, IP targeting, branches, call center, API integrations; Software as a service (SaaS) services featuring software for generating predictive cross-selling journeys through all public and private
First Use Date in General
31st Jul 2020
First Use Date in Commerce
31st Jul 2020
Class [035]
Advertising, Business & Retail Services
Advertising agency services; business marketing consulting services; marketing strategy and execution; business organization consulting; business consultancy; business consulting services, namely, providing assistance in development of business strategies and creative ideation; business advisory services, consultancy and information; Online monitoring services using computer software to automatically monitor consumer behavior and customer-specified topics and to capture relevant content on those topics, and providing documentation and analysis of that content to others for business purposes; Business data analysis; Consumer research; Consumer marketing research and consulting related thereto; Business services, namely, consumer research and consulting related thereto; Marketing services, namely, conducting consumer tracking behavior research and consumer trend analysis; marketing consulting; Advertising and marketing consultancy; business strategic planning services for consumer relationship management and marketing automation purposes; marketing analysis; Business data analysis; Business strategy development services; Consumer strategy business consulting in the fields of marketing, sales, operation, and product design particularly specializing in the use of analytic models, customer journey information, marketing automation, dashboards, and return on investment analysis for the understanding and predicting of consumer, business, and retail market trends and actions; Customer relationship management; Market analysis and research services; Promotion and marketing services and related consulting; Providing business intelligence services; Marketing and branding services, namely, providing customized customer journey information, marketing automation, dashboards, and return on investment analysis to obtain insights and develop branding strategies; Data analytics and business consulting services for the automation of financial services data analysis, consumer and commercial business insights, and know your customer (KYC) insights customer behavior tracking, and payments and transactional data tracking; business consulting services in the nature of tracking business intelligence (BI) trends via the application of artificial intelligence (AI) large language models (LLMs), machine learning (ML) data science models, derived data model insights, sales and growth trends, sales attribution, conversion reporting and automated ROI analysis, automated data flows and Applicant Programming Interfaces (APIs) for predictive and prescriptive trigger models; preparation of hyper-personalized content for intelligent and automated onboarding journeys, quantitative and qualitative surveys, and data; preparing predictive cross-selling journeys via omni-channel marketing communications, including but not limited to real time and automated email, SMS text, banner ads, social content, digital marketing, mobile and online banking, retargeting, website, OOH, direct mail, IP targeting, branches, call center, API integrations; marketing the goods and services of others through all public and private communication means
First Use Date in General
31st Jul 2020
First Use Date in Commerce
31st Jul 2020
Mark Details
Serial Number
No 98875712
Mark Type
No Service Mark
Attorney Docket Number
No 870335.20003
44D Filed
No
44D Current
No
44E filed
No
44E Current
No
66A Filed
No
66A Current
No
Current Basis
No
No Basis
No
Legal History
| Status Date | Action Taken |
|---|---|
| 27th Nov 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| 27th Nov 2024 | NEW APPLICATION ENTERED |