Development of an automated system which can be used by marketing departments to perform the following functions in-house: produce all marketing information in a variety of media including print, CD-ROM/diskette and internet; change and update all such information as required; and target marketing information to specific customers or to specific market sectors, as required.
Development of an automated system which can be used by marketing departments to perform the following functions in-house: produce all marketing information in a variety of media including print, CD-ROM/diskette and internet; change and update all such information as required; and target marketing information to specific customers or to specific market sectors, as required.
