Class 041
Education and Entertainment Services
Class 044
Medical, Beauty & Agricultural Services
Providing print and other media measurement and related marketing data services; media research, market research and other studies relating to people, lifestyles and buying behavior of consumers and their exposure to media, namely conducting annual research studies to provide data to members on Canadian consumers' readership of magazines and newspapers, and their television viewings, radio listening habits, and conducting annual research studies on behalf of members to determine Canadian consumers' product purchasing patterns and their general lifestyles in order to combine such data with media exposure information; providing reports, charts and other forms of printed and computerized information services based on survey or research data and other data as assembled; conducting seminars and courses, namely conducting professional development seminars and courses for members to explain the research studies conducted by PMB and to assist members in interpretation and analysis of annual databases.