mobile software application featuring episodes of an ongoing series with ecommerce links integrated directly into video, live video, and social media Read More

Classification Information

Class [009]
Mobile software application featuring episodes of an ongoing series with ecommerce links integrated directly into video, live video, and social media content; Mobile software application featuring custom and interactive shoppable video and live shoppable video content; Mobile software application featuring custom content and sending electronic alerts to users;

Classification kind code

Class [035]
Promoting the goods and services of others, namely, providing custom media content containing embedded links to branded social media, online retail stores, and websites; Marketing services, namely, creating custom digital content to promote the goods and services of others by means of shoppable videos; Advertising and marketing services, namely, providing custom digital content in the field of social media, namely, live and interactive videos, articles, non-downloadable publications, and websites featuring shoppable links and celebrity profiles in the fields of shopping, beauty, cooking, homemaking, music, hobbies, sports, holiday celebrations, and reading; Advertising and marketing services, namely, developing and producing an ongoing series featuring video, editorial, and social content with integrated and branded ecommerce links promoting the goods and services of others; Online retail store services featuring cosmetics and makeup; Online retail store services featuring clothing and shoes; Online retail store services featuring books, magazines and electronic books; Online retail store services featuring toys, games, art, sports equipment, collectibles, and one-of-a kind items;

Classification kind code

Class [038]
Subscriptions to a webcast channel; Subscriptions to a video series via the internet and mobile software application; Subscription video-on-demand content via the internet; Subscriptions to an ongoing series featuring video, live video, and social media content provided through a mobile software application, internet website, and social media; Webcasting to mobile devices, namely, mobile phones, smartphones, and tablet computers via a downloadable mobile software application; Streaming of audio and video material on the internet, namely, an ongoing series featuring video, editorial, and social media content with integrated and branded ecommerce links; Telecommunication services, namely, providing alerts through means of email, text, social media, and by mobile software application; Telecommunication services, namely, providing alerts through means of email, text, social media, and mobile software application to notify individuals of live or video-on-demand content; Telecommunication services, namely, providing alerts through means of email, text, social media, and mobile software application to notify individuals of live or video-on-demand content featuring shoppable links and hosted by celebrities in the fields of shopping, beauty, cooking, homemaking, music, hobbies, sports, holiday celebrations, and reading;

Classification kind code

Class [041]
Entertainment services, namely, an ongoing series featuring video, editorial, and social content with integrated and branded ecommerce links; Entertainment services, namely, providing live and interactive videos featuring shoppable links and hosted by celebrities in the fields of shopping, beauty, cooking, homemaking, music, hobbies, sports, holiday celebrations, and reading; Entertainment services, namely, providing custom digital content, namely, articles, non-downloadable publications, photos, and websites featuring shoppable links and celebrity profiles in the fields of shopping, beauty, cooking, homemaking, music, hobbies, sports, holiday celebrations, and reading, all in connection with an ongoing series;

Classification kind code

Mark Details

Serial Number

2131956

Mark Type

Trademark

Legal History

Action Taken	Status
Submitted for opposition 287 on 27^th May 2022	Pre-Assessment Letter Sent
Submitted for opposition 287 on 26^th May 2022	Pre-Assessment Letter Sent
Submitted for opposition 30 on 08^th Sep 2021	Filed
Submitted for opposition 1 on 08^th Sep 2021	Created
Submitted for opposition 31 on 08^th Sep 2021	Formalized