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BACKLIGHT
FORMALIZED
on 03 Jun 2022
Last Applicant/ Owned by
BACKLIGHT SOLUTIONS INC.
450 Bedford Street, Suite 2200Lexington, MA 02420
US
Serial Number
2189745 filed on 03rd Jun 2022
Correspondent Address
INTELLECTUAL PROPERTY GROUPSUITE 4000, COMMERCE COURT WEST199 BAY STREETTORONTO
ONTARIO
CA
M5L1A9
BACKLIGHT
Trademark usage description
computer software for the creation, production, editing, storage, distribution and monetization of digital media and video content, including but not Read MoreClassification Information
Class [009]
Computer software for the creation, production, editing, storage, distribution and monetization of digital media and video content, including but not limited to the development and production of creative works, designs and media such as films, videos, television shows, advertisements, podcasts and video games, as well as architectural designs and automobile designs; the creation, development and management of key processes and artifacts associated with media production, including scripts, storyboards, shot lists, call lists and budgets; project management, production management and workflow management; collaborative and independent review, annotation and approval of digital media and video assets; audio and video digital communication and online meetings among users; developing and editing video, sound, images, colors, special effects, animation, and graphics; the storage, management, discovery and use of media and video assets; the metadata tagging of media and video assets, including automated metadata tagging using image recognition and artificial intelligence systems; content and video management including content aggregation, categorization and searching; the uploading and processing of video for automated transcoding into multiple formats; the development of mobile and digital software applications designed for the publishing and distribution of media and video content; digital media and video content hosting, publishing, updating, streaming, delivery, distribution and viewing over public and private computer networks, media networks, streaming networks and social media networks; and the monetization of digital media, live, streaming and on-demand video content through audience management, subscription management, payment processing, advertising management, content syndication, digital rights management, and analytics capabilities
Classification kind code
11
Class [035]
Advertising, marketing, promotional and business
Comment text
CIPO Classification Code
Classification kind code
Nice
Class [038]
Telecommunications
Comment text
CIPO Classification Code
Classification kind code
Nice
Class [039]
Transportation and storage
Comment text
CIPO Classification Code
Classification kind code
Nice
Class [042]
Computer services, namely, providing virtual computer systems and virtual computer environments through cloud computing accessible via the Internet for the purpose of the creation, production, editing, storage, distribution and monetization of digital media and video content, including but not limited to the development and production of creative works, designs and media such as films, videos, television shows, advertisements, podcasts and video games, as well as architectural designs and automobile designs; the creation, development and management of key processes and artifacts associated with media production, including scripts, storyboards, shot lists, call lists and budgets; project management, production management and workflow management; collaborative and independent review, annotation and approval of digital media and video assets; audio and video digital communication and online meetings among users; developing and editing video, sound, images, colors, special effects, animation, and graphics; the storage, management, discovery and use of media and video assets; the metadata tagging of media and video assets, including automated metadata tagging using image recognition and artificial intelligence systems; content and video management including content aggregation, categorization and searching; the uploading and processing of video for automated transcoding into multiple formats; the development of mobile and digital software applications designed for the publishing and distribution of media and video content; digital media and video content hosting, publishing, updating, streaming, delivery, distribution and viewing over public and private computer networks, media networks, streaming networks and social media networks; and the monetization of digital media, live, streaming and on-demand video content through audience management, subscription management, payment processing, advertising management, content syndication, digital rights management, and analytics capabilities
Classification kind code
11
Mark Details
Serial Number
2189745
Mark Type
Trademark
Legal History
| Action Taken | Status |
|---|---|
| Submitted for opposition 287 on 20th Jul 2022 | Pre-Assessment Letter Sent |
| Submitted for opposition 30 on 03rd Jun 2022 | Filed |
| Submitted for opposition 1 on 03rd Jun 2022 | Created |
| Submitted for opposition 31 on 03rd Jun 2022 | Formalized |